WHAT WE SAYMegan Matthews2020-10-08T09:20:40+01:00

Instinct in the News

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We talk about being cautious, refreshing rather than rebranding and when do you need to rebrand. Megan shares stories about the amazing Unilever Dove Real beauty campaign and can you stand for something bigger. And Victoria Secret’s need to rebrand.

Host: David Bellerive

Runtime: 30:34

Original Article

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Branding with Megan Matthews The Clientside Podcast

Andrew Armitage talks to branding and PR expert Megan Matthews.

Megan explains exactly what branding means, and how this goes much further than you may typically realise. We discuss the importance of authenticity, especially when it comes to your brand story and why having a re-brand isn’t always the solution that’s needed.

Host: Andrew Armitage

Runtime: 42

Original Article

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instinctbrandcoach

⭐️ S T O R Y T E L L I N G ⭐️ Link in Bi

⭐️ B R A N D P A R T N E R S H I PS ⭐️

⭐️ F E M A L E F O U N D E R S ⭐️ Here a

⭐️ R E B R A N D ⭐️ The danger of the ter

⭐️ B R A N D P U R P O S E⭐️ What’s th

⭐️ B U B B L E G U M M U L T I P L I E R ⭐

⭐️ P R S T U N T S ⭐️ PR stunts can work

⭐️ T E S T I M O N I A L ⭐️ From the mou

The only word synonymous with Brand is culture and

Having a remarkable product is simply the cost of

How can your Brand authentically speak to this new

And now, my number one ☝🏻 female inspiration.

And now, my number one ☝🏻 female inspiration. Meet Marsha Matthews, my mum. The woman who has inspired me since the day I was born.
⭐️
As a former fashion designer (aged 18 at the start of her fashion career in the first pic!) turned interior designer, she has made it clear to me, the importance of basing your career on something you truly love.
⭐️
She went back to school at age 40 to become an accredited interior designer. 🏠
⭐️
When I asked my mom about the women who inspired her in her career, she said:
"No one inspired me to do what I did other than myself…there were very few female interior designers at that time … men dominated the industry."
⭐️
She proudly brought her character traits to the creation of her successful interior design business.
⭐️
“The name of my company was ‘Where the Heart is Interior Planning’… “Heart” because I was inspired to NOT be like so many other designers who forced their personal choices on their clients…I believed that a designer should listen, observe and learn what it is that makes each client happy … colours, textures, style ….to help each client create an environment that reflected THEIR personality and not that of their designer."
⭐️
My mum’s career advice?
“LOVE what you do ! Choose a business you are passionate about; your passion will come through in the way you communicate with your clients.”
⭐️
I feel very fortunate to have a mother who sets an incredibly strong example in work ethic, and to follow your dreams even if it means taking a path not many others did before you. 💕💕💕💕

Hmm @campaignmagazine I wouldn’t call this a mod

Bev Hammond was my first boss out of university. A

Bev Hammond was my first boss out of university. And she continues to inspire me despite it being over 15 years since we last worked together. She’s a badass business woman, with a big brain and a bold heart (she loves people big and has so much empathy). She follows her heart to start the businesses that lead her to a place of professional fulfillment.
⭐️
She is a partner and the CBO at @brokenheartloveaffair, an ad agency inspiring people to fall in love with brands again.
⭐️
Bev is the one who encouraged me to move to NYC in 2010 and helped me land my dream job there (with another fabulous boss in @lynntesoro!)
⭐️
When I asked Bev about the women who inspire her career she said:
🙋‍♀️ My Mom!
🙋‍♀️ Honourable Kim Campbell, PC - former Prime Minister of Canada 🇨🇦
🙋‍♀️ Tina Seelig (@tinaseelig727 - Stanford professor, author, speaker, entrepreneur
⭐️
Bev loves what she does and her passion is infectious. I look forward to the day when hopefully our professional paths officially cross once again!
⭐️
Until then, I celebrate this inspiring woman who has touched my career, and my life, in so many ways.
⭐️
#choosetochallenge
#iwd2021
#internationalwomensday
#iwdtheme
#brandswithpurpose
#bossladymindset
#brandcoach
#itainthelogo
#founder
#femalebusinessowner
#entrepreneurialmindset

The next brilliant woman who has inspired me is my

The next brilliant woman who has inspired me is my former colleague and now friend Melda Simon. #iwd2021
⭐️
Melda started Little Fires 🔥 , a sustainability strategy and communications consultancy. She is one of those people who leaves you feeling inspired after even the shortest conversation (and usually laughing).
⭐️
She finds the fun in everything and while being dedicated to her craft like no one else I know, she keeps everything in perspective. She has helped me many times, put what may seem like a stressful situation, into its place.
⭐️
In honour of IWD, I asked Melda, for the 'why?' behind what she does.
⭐️
“The world 🌎is a bit of grim place right now and I believe we need conscious brands and purpose-driven leaders more than ever. We work with brands, organisations, entrepreneurs and solopreneurs to help spark positive change.”
⭐️
And beyond her former boss Sue, who gets a shout out in the images above, Melda is inspired by:
🙋‍♀️”My best friend, @emmybrunnerofficial, has always helped me to dream big and think way beyond self-limiting beliefs.”
🙋‍♀️”CJ Cregg, the press secretary from my favourite show ever, #westwing. She’s my go-to inspiration for being the perfect combination of gentle yet fierce.”
⭐️
Well Melda Simon, your gentle yet fierce combination is my go-to inspiration.
Follow Melda and her team at @littlefires_co

In the lead up to International Women's Day, I'm c

What’s in a name? With so many starting business

What’s in a name? With so many starting businesses right now, it’s worth sharing insight on what makes a great name. It can be one of the most difficult steps (akin to naming a child!)
⭐️
As a company founder, follow these rules and then go with your gut. You can bet some naysayers popped up when the likes of @google @spotify and @amazon were going through the naming process 🤔

Hi 🙋‍♀️ I’m Megan. I help company found

Good can come from the toughest of times, and with

Good can come from the toughest of times, and with a record breaking increase in new businesses registered in 2020, many are taking a flying leap into entrepreneurship.

It’s scary. It’s exciting. But @jomalonecbe is a wise woman!

Join our 6-week virtual (is there any other kind r

Load More… Follow on Instagram

Blog

2811, 2018

Pinkification in the #MeToo era

By Megan Matthews|2018-11-28T20:22:13+00:00November 28th, 2018|Categories: News Blog|Comments Off on Pinkification in the #MeToo era

Pinkification in the #MeToo era There is a saying in [...]

608, 2018

I don’t know how I missed HailO hailing

By Ted Matthews|2018-11-05T09:38:57+00:00August 6th, 2018|Categories: News Blog|Comments Off on I don’t know how I missed HailO hailing

I don’t know how I missed HailO hailing, but I [...]

2107, 2018

Lexus: The Inconsistent Pursuit of Perfection

By Ted Matthews|2018-11-05T09:39:23+00:00July 21st, 2018|Categories: News Blog|Comments Off on Lexus: The Inconsistent Pursuit of Perfection

Lexus: The Inconsistent Pursuit of Perfection How reasonable [...]

710, 2017

Not sold at Home Depot.

By Ted Matthews|2018-11-05T09:39:03+00:00October 7th, 2017|Categories: News Blog|Comments Off on Not sold at Home Depot.

Not sold at Home Depot. Not sold at Canadian Tire. [...]

2609, 2017

Employer Branding

By Ted Matthews|2018-11-05T09:38:48+00:00September 26th, 2017|Categories: News Blog|Comments Off on Employer Branding

Not sold at Home Depot. Not sold at Canadian Tire. [...]

1301, 2017

CONSISTENCY The number 1 rule in Branding

By Ted Matthews|2018-11-05T09:39:39+00:00January 13th, 2017|Categories: News Blog|Comments Off on CONSISTENCY The number 1 rule in Branding

CONSISTENCY The number 1 rule in Branding The [...]

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What We Say Feeds

Instagram Feed

instinctbrandcoach

⭐️ S T O R Y T E L L I N G ⭐️ Link in Bi

⭐️ B R A N D P A R T N E R S H I PS ⭐️

⭐️ F E M A L E F O U N D E R S ⭐️ Here a

⭐️ R E B R A N D ⭐️ The danger of the ter

⭐️ B R A N D P U R P O S E⭐️ What’s th

⭐️ B U B B L E G U M M U L T I P L I E R ⭐

⭐️ P R S T U N T S ⭐️ PR stunts can work

⭐️ T E S T I M O N I A L ⭐️ From the mou

The only word synonymous with Brand is culture and

Having a remarkable product is simply the cost of

How can your Brand authentically speak to this new

And now, my number one ☝🏻 female inspiration.

And now, my number one ☝🏻 female inspiration. Meet Marsha Matthews, my mum. The woman who has inspired me since the day I was born.
⭐️
As a former fashion designer (aged 18 at the start of her fashion career in the first pic!) turned interior designer, she has made it clear to me, the importance of basing your career on something you truly love.
⭐️
She went back to school at age 40 to become an accredited interior designer. 🏠
⭐️
When I asked my mom about the women who inspired her in her career, she said:
"No one inspired me to do what I did other than myself…there were very few female interior designers at that time … men dominated the industry."
⭐️
She proudly brought her character traits to the creation of her successful interior design business.
⭐️
“The name of my company was ‘Where the Heart is Interior Planning’… “Heart” because I was inspired to NOT be like so many other designers who forced their personal choices on their clients…I believed that a designer should listen, observe and learn what it is that makes each client happy … colours, textures, style ….to help each client create an environment that reflected THEIR personality and not that of their designer."
⭐️
My mum’s career advice?
“LOVE what you do ! Choose a business you are passionate about; your passion will come through in the way you communicate with your clients.”
⭐️
I feel very fortunate to have a mother who sets an incredibly strong example in work ethic, and to follow your dreams even if it means taking a path not many others did before you. 💕💕💕💕

Hmm @campaignmagazine I wouldn’t call this a mod

Bev Hammond was my first boss out of university. A

Bev Hammond was my first boss out of university. And she continues to inspire me despite it being over 15 years since we last worked together. She’s a badass business woman, with a big brain and a bold heart (she loves people big and has so much empathy). She follows her heart to start the businesses that lead her to a place of professional fulfillment.
⭐️
She is a partner and the CBO at @brokenheartloveaffair, an ad agency inspiring people to fall in love with brands again.
⭐️
Bev is the one who encouraged me to move to NYC in 2010 and helped me land my dream job there (with another fabulous boss in @lynntesoro!)
⭐️
When I asked Bev about the women who inspire her career she said:
🙋‍♀️ My Mom!
🙋‍♀️ Honourable Kim Campbell, PC - former Prime Minister of Canada 🇨🇦
🙋‍♀️ Tina Seelig (@tinaseelig727 - Stanford professor, author, speaker, entrepreneur
⭐️
Bev loves what she does and her passion is infectious. I look forward to the day when hopefully our professional paths officially cross once again!
⭐️
Until then, I celebrate this inspiring woman who has touched my career, and my life, in so many ways.
⭐️
#choosetochallenge
#iwd2021
#internationalwomensday
#iwdtheme
#brandswithpurpose
#bossladymindset
#brandcoach
#itainthelogo
#founder
#femalebusinessowner
#entrepreneurialmindset

The next brilliant woman who has inspired me is my

The next brilliant woman who has inspired me is my former colleague and now friend Melda Simon. #iwd2021
⭐️
Melda started Little Fires 🔥 , a sustainability strategy and communications consultancy. She is one of those people who leaves you feeling inspired after even the shortest conversation (and usually laughing).
⭐️
She finds the fun in everything and while being dedicated to her craft like no one else I know, she keeps everything in perspective. She has helped me many times, put what may seem like a stressful situation, into its place.
⭐️
In honour of IWD, I asked Melda, for the 'why?' behind what she does.
⭐️
“The world 🌎is a bit of grim place right now and I believe we need conscious brands and purpose-driven leaders more than ever. We work with brands, organisations, entrepreneurs and solopreneurs to help spark positive change.”
⭐️
And beyond her former boss Sue, who gets a shout out in the images above, Melda is inspired by:
🙋‍♀️”My best friend, @emmybrunnerofficial, has always helped me to dream big and think way beyond self-limiting beliefs.”
🙋‍♀️”CJ Cregg, the press secretary from my favourite show ever, #westwing. She’s my go-to inspiration for being the perfect combination of gentle yet fierce.”
⭐️
Well Melda Simon, your gentle yet fierce combination is my go-to inspiration.
Follow Melda and her team at @littlefires_co

In the lead up to International Women's Day, I'm c

What’s in a name? With so many starting business

What’s in a name? With so many starting businesses right now, it’s worth sharing insight on what makes a great name. It can be one of the most difficult steps (akin to naming a child!)
⭐️
As a company founder, follow these rules and then go with your gut. You can bet some naysayers popped up when the likes of @google @spotify and @amazon were going through the naming process 🤔

Hi 🙋‍♀️ I’m Megan. I help company found

Good can come from the toughest of times, and with

Good can come from the toughest of times, and with a record breaking increase in new businesses registered in 2020, many are taking a flying leap into entrepreneurship.

It’s scary. It’s exciting. But @jomalonecbe is a wise woman!

Join our 6-week virtual (is there any other kind r

Load More… Follow on Instagram

Blog

2811, 2018

Pinkification in the #MeToo era

By Megan Matthews|2018-11-28T20:22:13+00:00November 28th, 2018|Categories: News Blog|Comments Off on Pinkification in the #MeToo era

Pinkification in the #MeToo era There is a saying in [...]

608, 2018

I don’t know how I missed HailO hailing

By Ted Matthews|2018-11-05T09:38:57+00:00August 6th, 2018|Categories: News Blog|Comments Off on I don’t know how I missed HailO hailing

I don’t know how I missed HailO hailing, but I [...]

2107, 2018

Lexus: The Inconsistent Pursuit of Perfection

By Ted Matthews|2018-11-05T09:39:23+00:00July 21st, 2018|Categories: News Blog|Comments Off on Lexus: The Inconsistent Pursuit of Perfection

Lexus: The Inconsistent Pursuit of Perfection How reasonable [...]

710, 2017

Not sold at Home Depot.

By Ted Matthews|2018-11-05T09:39:03+00:00October 7th, 2017|Categories: News Blog|Comments Off on Not sold at Home Depot.

Not sold at Home Depot. Not sold at Canadian Tire. [...]

2609, 2017

Employer Branding

By Ted Matthews|2018-11-05T09:38:48+00:00September 26th, 2017|Categories: News Blog|Comments Off on Employer Branding

Not sold at Home Depot. Not sold at Canadian Tire. [...]

1301, 2017

CONSISTENCY The number 1 rule in Branding

By Ted Matthews|2018-11-05T09:39:39+00:00January 13th, 2017|Categories: News Blog|Comments Off on CONSISTENCY The number 1 rule in Branding

CONSISTENCY The number 1 rule in Branding The [...]

Our YouTube Media